News from the lab: Simple Freshness
This section takes a behind-the-scenes look at the
work of our laboratory, highlighting its latest news.
In this issue: the Feel Free Fresh deodorant stick.
The Feel Free Fresh deodorant stick
By requiring less packaging, providing sustainable alternatives and being able to go onboard
flights in hand luggage due to a lack of water content, it’s no wonder that solid cosmetics
are gaining in popularity. The bestknown example of this trend is the deodorant stick, and at the in-cosmetics® expo in Paris this past April, Nordmann successfully guided visitors through the process of making one. In an on-site lab session, around 40 participants
were able to produce their own deodorant sticks from the raw materials provided by
Nordmann and then take the finished products home.
The new formulation presented at the expo includes odor-reducing CAVAMAX® W8 as the active ingredient and moisture-absorbing FARMAL™ MS 6135 which acts as an alternative to Aluminum Starch Octenylsuccinate. What’s more, the new deodorant stick is not only free of aluminum and water but easy to formulate and use. It also provides effective protection and gives the skin a silky feel.